How to Open a Driving School

A driving school is a good business idea for startup entrepreneurs. This type of business is fairly simple as the involvement of small stuff doesn’t require large investments. It is a kind of educational business but requires compliance with certain conditions.

We see the simplicity of the business structure and small expenditures in a driving school. But that does not mean you shall treat this business with the sleeves pulled down. Any business, like a driving school, requires a serious approach, deep marketing research and proper conduct of an advertising campaign. These factors will help you achieve your desired success.

Moreover, the advantage of a driving school is that it has been in great demand since the birth of the car, and will remain in demand for a long time.

Getting started

When getting started with a driving school business, it is necessary that you rent a room ( if possible having two rooms for the organization of two classes, accommodating about 18 – 20 tables ). You shall also purchase teaching materials, desks, and other necessary equipment. Hire staff. And if the instructor in the theoretical part is not difficult to find, then the instructor in the practical part, with your car, is not easy to find. To do this, you will have to either send the employee with your car to the training courses or entice ready-made instructors from competitors (the first is preferable). 

Equip instructor cars in accordance with the requirements for driving schools. To carry out an advertising campaign (for greater success, the main focus of the advertising campaign should be on students and people who are about to turn 18).

Startup costs

Let’s now take you to the estimated startup costs for starting a driving school.

  • Renting premises will cost between 250-550 dollars.
  • Staff salaries (based on the percentage of the money collected for training) 
  • Purchase of training materials (150-450 dollars) 
  • Advertising your business (250-450 dollars) 
  • Fuel costs

When we sum up all the above costs, it seems around $1500 is the total amount which is required for opening your own driving school.

Income potential

A driving school could bring in 3000-6000 dollars per month, and net profit could be about 800-2500 dollars per month. Thus, your driving school pays off in 2-10 months, based on the investment and competition in the driving school market.

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